Social Media Executive

Overview

Responsibilities:

·         Excellent knowledge of all leading social media platforms such as, Facebook, Twitter, Instagram, LinkedIn etc.

·         Assist with the planning of marketing strategies to help drive traffic and engagement to the website

·         Produce content for social media channels such as Facebook, Twitter, Instagram, LinkedIn, Pinterest etc.

·         Keep up to date with any social media trends

·         Track social media influencers

·         Ensure you produce a consistent brand message across all the social media channels

·         Regularly monitor competitor social media sites and create competitor analysis reports

·         Contribute to the company blog

·         Assist with social media performance reports

·         Engage with social media users and respond to any mentions over Facebook, Twitter, Instagram, LinkedIn, Pinterest etc.

·         Writing effective SEO content for blogs, websites and social media accounts.

·         Coordination with the digital marketing team to report findings and recommendations.

Qualifications:

·         Graduates with a minimum of 1 – 2 years of experience.

·         Outgoing and easy to work with.

·         Substantial social media presence.

·         Ambitious and hardworking.

·         Knowledge of Adobe Photoshop/ Illustrator and video editing is an added advantage.

·         Excellent communication skills

·         Relevant experience determining a target audience and how to cater unique marketing campaigns to capture their attention.