Overview
Litebulb Entertainment is hiring for the position of Digital Marketing Executive to work with us (Work from Home Position). We are looking for a passionate & diligent-driven team member with a learning mindset.
Responsibilities:
– Plan and execute digital marketing strategies including SEO, PPC, Social Media, Content Marketing, Email Marketing, etc.
– SEO: Be actively involved in SEO efforts. Must have good knowledge of all On-page and Off-page SEO. Execute link building content campaigns. Create backlinks, get blogs written from the content writer to increase web traffic.
– PPC & SEM: Conduct keyword research, build campaigns, write ad copy and regularly optimize the ad campaigns. Launch optimized online adverts through Google Ads, Facebook Ads, etc. to increase business and brand awareness. Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
– Provide creative ideas for content marketing.
– Social Media Marketing: Facebook, Instagram, Twitter, Linkedin. Create Social Media Marketing strategies to create a brand name on social media and raise awareness.
– Email Marketing: Prepare online newsletters and promotional emails and organise their distribution through various channels.
– Oversee the performance of lead generation and sales to deliver qualified leads and a positive ROI to the businesses.
– Work on Google Analytics for goal set-up, report generation, website study, visitor analysis, social media tracking, Google Ads conversion tracking, and various other tools.
– Measure and report the performance of all of the digital marketing efforts using a variety of tools (Google Analytics, Facebook Ads Manager, SEMrush, Google Data Studio, etc.). Provide regular and ad hoc reports, both client-facing and internal.
– Conduct regular research to keep abreast of the latest trends/updates in digital marketing: what’s new in Search, Social and other marketing channels.
– Evaluate competitor’s digital marketing strategies and create new plans to mitigate the same.
– Brainstorm new and creative growth strategies.
– Evaluate emerging technologies and provide a perspective for adoption where appropriate.
Experience
Passion to learn new things…
About Litebulb Entertainment
LiteBulb.in is a video sharing talent hunt web portal that connects talents to entertainment industry.