Overview
Digital Marketing Executive
We are looking for a Digital Marketing Executive to join our team and help us manage and grow our clients’ digital presence. The ideal candidate will have at least 1+ years of experience in social media management, content creation, and paid campaigns. You’ll need to have a working knowledge of Meta Ads, LinkedIn Ads, and analytics. This role requires excellent communication and collaboration skills, working closely with designers, copywriters, and other creatives to deliver results-driven campaigns.
Key Responsibilities:
- Assist in developing and executing tailored social media strategies for clients.
- Plan, create, and schedule engaging content across various platforms (Facebook, Instagram, LinkedIn, Twitter/X, YouTube, etc.).
- Support the management of paid campaigns on Meta Ads and LinkedIn Ads, focusing on optimisation for engagement and conversions.
- Monitor and analyse social media performance using Google Analytics, Meta Business Suite, and other platform insights.
- Assist in preparing performance reports for clients.
- Stay up-to-date with industry trends, new features, and best practices.
- Collaborate with our internal creative team to produce impactful campaigns.
- Help manage social media content calendars and ensure timely delivery of all assets.
- Assist with tracking campaign budgets and reporting on ROI.
Skills and Experience:
- Bachelor’s degree in marketing, communications, or a related field.
- 1+ years of proven experience in social media management or a similar digital marketing role.
- Practical knowledge of Meta Ads Manager and LinkedIn Ads.
- Familiarity with social media KPIs, analytics, and reporting.
- Proficiency in Google Workspace (Docs, Sheets, Slides).
- Excellent written and verbal communication skills.
- A creative and detail-orientated mindset with the ability to manage multiple tasks.
- A strong team player who enjoys working with creative professionals.