Overview
Exp: 1-3 years; Paid Marketing / Google Adwords / PPC Expert Responsibilities
Min Graduate (MBA Preferred). Google Ad word certified.
-Good knowledge of running Campaigns on Facebook Ads Manager, Google Adwords, Affiliates, Instagram etc
-Experience in creating paid campaigns on Google Ads including search, remarketing ads, video ads, display ads etc
-Advance knowledge of Facebook ads including creating various segments of the audience and conversion tracking
PPC Marketing platforms – Google Ads, Facebook ads, Linkedin ads and Twitter ads
-Knowledge of statistical concepts
-Knowledge of Microsoft excel and other data tools
-Strong Analytical skills
-Ability to think creatively
-Excellent attention to detail
-Ability to think strategically and develop innovative marketing strategies
-Creative writing skills
-Knowledge of Google Analytics
-should be an efficient Multi Tasker and work well under pressure in fast paced environments
-Excellent communication skills (English & Hindi)
Responsibility :
-Creating and planning variety of PPC campaigns across range of digital platforms
-Analyzing trends and making data driven decisions
-Writing engaging content for Adverts
-Producing detailed analysis and reports of campaigns
-Driving overall traffic and sales targets for the Client
-Communication with client and internal teams
-Creating performance review presentations
-Regular Client interaction for campaign progress and new initiatives.