Overview
We’re looking for a highly skilled marketing executive to help us promote our offerings, and identify what consumers want so we can make better decisions. Our ideal candidate will have extensive marketing experience and a comprehensive knowledge of branding. He/she will have to take ownership and accountability for developing , executing and measuring marketing campaigns for our products. You will be charged with crafting the strategy around the messaging and marketing for our product portfolio.
The primary goals of this position are to increase awareness, drive demand, and build pipelines. You will strategically create plans with the right marketing mix of activities and best routes to market that are needed for the region. Simultaneously, you will execute those plans accordingly.
Responsibilities
- Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
- Prepare and manage monthly, quarterly and annual budgets for the Marketing department
- Set, monitor and report on team goals
- Design branding, positioning and pricing strategies
- Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
- Analyze consumer behavior and determine customer personas
- Identify opportunities to reach new market segments and expand market share
- Craft quarterly and annual hiring plans
- Monitor competition (acquisitions, pricing changes and new products and features)
- Coordinate sales and marketing efforts to boost brand awareness
- Participate in the quarterly and annual planning of company objectives
Requirements
- 7-10 years of hands –on work experience.
- Experience running successful marketing campaigns
- Solid knowledge of web analytics and Google Adwords
- Experience with CRM software
- Leadership skills with the ability to set and prioritize goals
- Analytical mind
- BSc or MSc in Marketing or relevant field
Location: Bangalore
Send in your resume to careers@spintly.com or apply on https://spintly.com/careers/
About Spintly (By Mrinq Technologies LLP)
Spintly is a cloud-based workforce management system developed by Mrinq Technologies LLP with 30 + employees in two locations, Goa and Bangalore.
It is a comprehensive Access and Attendance system, which includes visitor management systems, shift management, leave management, remote employee management, etc.
Please check our product webpage at www.spintly.com for more information about our products.