Overview
Manage both inbound and outbound marketing campaigns to generate new business and to support partner and sales teams.
Achieve online lead generation targets via Search Engine Marketing,, Affiliates, Social Media, and Email Marketing and drive ROI on each of these.
Brainstorm new and creative growth strategies
Manage social media, including Internet forums, blogs, social networking applications (FaceBook, LinkedIn, Instagram) and generating business through these platforms.
SEO continuos monitoring for website, checking ranking and devising strategies to drive online traffic to website.
Create graphics for online adverts, banners, Social media posts etc.
Running and optimising paid campaigns on Face book and Google for cost effective results.
Studying existing product portfolio, and devising online marketing strategies to promote the same.
Posting updates on Social Media
Requirements:
Qualification: Graduate in BE/BCS/BSC/BCA
Experienced in similar domain: 0-3 years
Knowledge of SEO, Google Adwords, Google Analytics, Youtube ads
Knowledge of Graphics a big plus (Photoshop)
Knowledge of online marketing through Facebook, LinkedIn, Google+, Instagram.
Experience in Web technologies is a plus (HTML/CSS, Javascript, WordPress, E-commerce, CMS)
Has an eye out for market trends; can adapt quickly and is agile in thinking and execution having practical experience on campaign execution, analytics, email marketing etc.
Self-directed and excellent in time management, project management, prioritisation and organisational skills