Overview
-Must have minimum 4-6 years of experience.
-The ability to work to establish a content strategy that is in sync with the brand’s philosophy and objectives across multiple platforms like Facebook, Twitter, YouTube, Pinterest, Instagram, Mobile and devise strategic content while upholding creativity standards of the agency.
-Monitor digital and new media industry trends and competitor offerings to identify potential business avenues and improve current offerings that lead to better value for customers.
-Driving innovation and creativity for the brands and handling day to day operations for the assigned brands
-Campaign content creation and overlooking on various digital platforms like Facebook, Twitter, YouTube, Pinterest, Instagram
-Conducting adequate research and gathering relevant material for interactive content development and pitches.
-Develop innovative solutions including content management and maintenance of the brand’s digital platforms
-Creating innovative buzz around the brand, its product promotions, launches and brand-sponsored events
-Utilize Analytics to analyze and monitor the effectiveness of various aspects of the campaign such as community, traffic, conversations and engagements, leads and conversions
-Handle and train team members by giving constructive feedback.