Overview

Job Summary

We at Designway are looking for a talented Content Writer to create compelling blog posts, white papers, product descriptions, social media content and web copy. We are looking for someone who will help us expand our digital footprint and drive more value through online content.

Responsibilities:

Writing search engine optimized copy

Optimizing current copy on a client’s website (page titles, Meta descriptions, h1s, alts, anchor text, etc.)

Backlinking

Keyword research

Rank analysis

Content marketing strategy analysis

Create content marketing campaigns to drive leads and subscribers Use SEO best practices to generate traffic to our site

Regularly produce various content types, including email, social media posts, blogs and white papers

Actively manage and promote our blog, and pitch articles to relevant third-party platforms

Skills Required:

0-4 years of experience in SEO Content Writing Verbal and written communication skills.

Bachelor’s degree in English, Journalism or related field

Knowledge of SEO and how it applies to content marketing

Knowledge of digital marketing tactics, including SEO, email marketing and web analytics

Excellent writing skills, as well as the ability to communicate and collaborate effectively

The ability to consistently meet tight deadlines

Basic knowledge of HTML will be an added advantage

Knowledge of analytics tools like Google and Bing analytics will be a plus.

Job Type: Full-time

About Designway

Designway is a dedicated agency that specializes in all aspects of app, web and video design and development. We are a team comprising of 15 committed developers and designers that help build brands and products that disrupt their industry. You’ll learn all aspects of Software Design & Development inside and out. Make a big impact and you’ll get credit for it.

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