Overview
Responsibilities:
Conceive and develop efficient and intuitive marketing strategies
Organize and oversee advertising/communication campaigns (social media, offpage etc.), exhibitions and promotional events
Conduct market research and analysis to evaluate trends, brand awareness and competition
Initiate and control surveys to assess customer requirements and dedication
Write copy for diverse marketing distributions (brochures, press releases, website material etc.)
Maintain relationships with media vendors, PR and publishers to ensure collaboration in promotional activities
Monitor progress of campaigns using various metrics and submit reports of performance
Requirements and skills:
Decent experience as marketing executive or similar role for 6 months to 1 year
Good understanding of market research techniques, AI tools, data analysis and statistics methods
Thorough knowledge of strategic planning principles and marketing best practices
Proficient in MS Office
Familiarity with social media and web analytics
Excellent communication skills
Strong organizational and time-management abilities
Creativity and commercial awareness
Graphic design and video editing skills is preferred
BAMM/BA, BTTM, BBA graduates only preferred
Location : Goa / Remote
About Kilowott
We, at Kilowott, leverage our expertise and leadership in design, digital technologies and business process automation for business experience transformation (BxT).