Overview
Required:
-Exp: 1-3 years; Marketplace Paid Marketing / Google Adwords / PPC campaign management
Min Graduate (MBA Preferred).
-Experience in creating & Managing Paid Campaigns on Marketplaces like Amazon, Flipkart, Myntra & Snapdeal
-Experience is managing Marketplace promotions like. Flipkart Optins, Amazon Deals of the Day , Coupons etc
-PPC Marketing platforms – Google Ads, Facebook ads, Linkedin ads and Twitter ads
-Knowledge of statistical concepts
-Knowledge of Microsoft excel and other data tools
-Strong Analytical skills
-Ability to think creatively
-Excellent attention to detail
-Ability to think strategically and develop innovative marketing strategies
-Creative writing skills
-Knowledge of Google Analytics
-should be an efficient Multi Tasker and work well under pressure in fast paced environments
-Excellent communication skills (English & Hindi)
Responsibility :
-Plan, create and manage Marketplace ads campaigns on Seller Central by formulating strategies and road map for -successful delivery of PPC campaigns
-Direct responsibility of campaign planning, implementation, budget management, performance monitoring, optimization and analysis
-Analyzing revenue, campaign performance, ACoS, daily ad spend, etc
-Prepare daily, weekly dashboard and reports
-Creating Performance review Presentations
-Interaction with Marketplace POC for marketing & promotional planning
-Coordinating with Clients for Marketplace events
-Timely participation in all offers & other marketplace promotions
-Preparing after event , sales performance reports
-Preparing competitive benchmarking reports
-Keeping a tab on new trends and suggesting new products to the client
-Driving overall Sales target for the account.
-Regular Client Interaction for marketing performance review