Overview
– Create, develop and manage high quality creative content for clients’, customers’ and KAAVAY’s web presence such as website, blog and other social media, online articles and mobile presence such as mobile apps etc.
– Prepare an overall strategy(monthly/quarterly) for content as per discussions with sales, marketing and product team for any assignment of clients’, customers’ and organization’s etc.
– Ensure checks so as to facilitate timely deliveries from all writers, including your kindself.
– Prepare strategic metrics and Track and report on all of them for quality output
– Oversee and Coordinate content from other content writers, copy editors, freelancers and community outreach organizers.(if appointed)
– Work cooperatively with key team members, clients and vendors.
– Writing, rewriting, editing and proofreading text
– Making sure that content style is adhered to exact requirements writing headlines, picture captions and story summaries, editing reports and press releases, liaising with writers
– Verifying information and story details
– Ensuring that stories are the right length and correctly placed, making sure that stories are accurate
– Constantly strive to better the quality of content output
– Allocate work to content writers, in house as well as freelancers(in near future)
*Freshers Only